Swiss flies 2 widebodies every day between Zurich and Tel Aviv and is one of the few airlines with lie-flat business class seats between Europe and Tel Aviv.
But apparently flying to Tel Aviv isn’t political, while putting Tel Aviv on a map is political.
I’m not sure when a city name became political, but Swiss’ inflight map shows the city of “Esh Sheikh Muwannis” on the Mediterranean Sea where Tel Aviv ought to be. Esh Sheikh Muwanni was a village that hasn’t existed since before the 1948 Arab-Israeli war, but it gets the nod over Tel Aviv on the Swiss inflight map.
StandWithUs called them out on Twitter and here is Swiss’ lame response to them about “negative feelings” and being “politically neutral”:
we apologise for having caused negative feelings. As a privately owned company, we are politically neutral with no intent to make political statements. Our procedure with this standardised map is to turn it off, which didn't work accurately on this specific flight.
— Swiss Intl Air Lines (@FlySWISS) October 4, 2018
Swiss meant to turn off the map? Is that supposed to help when they land in Tel Aviv airport?
How is replacing a major city with a village that hasn’t existed in 70 years being politically neutral?
What do you make of Swiss’ bizarre behavior and explanation?